Friday, September 4th, 2009
There can be several reasons why a search marketing professional would want to be "ghost-googling" (i.e. searching Google without Google to know you are searching it):
He/She may want to see absolutely "fair" results (not influenced by his/her recorded browsing preferences, territory, etc);
He/She may want to be served "non-targeted" Google ads;
He/She ...
Category: SEO Ethics, Search Engines | 22 Comments »
Friday, October 31st, 2008
Personalized search is one of the controversial Google's babies: first, it might sound great that you are supposed to be given just what you want (on the other hand, it is still questionable the machine can know better what I am up to); secondly, personalized search has become the real ...
Category: Search Engines | 10 Comments »
Thursday, June 5th, 2008
Recently it occurred to me that I not only use Google search to find information. Google is able to instantly answer many more of my daily questions and fulfill some of my daily tasks. I feel that Google search is making me addicted to it and at the same time ...
Category: Search Engines | 11 Comments »
Monday, May 19th, 2008
I mainly search for images online when I need a web design inspiration or if I want to decorate a post of mine. Some recent image search engines and search engine applications seem really impressive to me. They offer a wide variety of interfaces, filtering and sorting options that I ...
Category: Search Engines, Usability | 18 Comments »
Monday, March 24th, 2008
This post is [again] courtesy of my fellow Mozzer - Rishil
A couple of weeks ago – we published Search Within a Search – How This Could Mean Bad News for Your Site. It seems that brands and marketers have realized how teleportation can harm a business brand, not just in ...
Category: Search Engines | 13 Comments »
Wednesday, March 12th, 2008
This post is courtesy of my fellow Mozzer - Rishil
Last week Google revealed search within search (officially called teleportation) although it's come as a surprise to quite a few people, its been in the test mode since 2006. The purpose is to enhance user experience and the “likelihood of ...
Category: Search Engines | 63 Comments »
Monday, March 10th, 2008
I have just posted another article at Search Engine Journal describing a way to monitor Google keyword positions over time.
Tracking SERPs is an important SEO technique that helps:
to get a deeper understanding of how search engines work;
to keep an eye on both your new and established competitors;
to discover ...
Category: SEO Tools, Search Engines | 11 Comments »
