Attract and Engage Your Target Audience with Creative Videos

Attract and Engage Your Target Audience with Creative Videos

Video is a robust multimedia content format that has become an effective means for businesses to share their marketing message. Companies worldwide use creative video marketing to attract potential consumers and convert website visitors into paying customers. Creating video content that is motivating, makes people laugh, or is something others can relate to is powerful…

These Four Marketing Automation Tools Will Boost Your Site Growth

These Four Marketing Automation Tools Will Boost Your Site Growth

There’s no denying a fact that most of marketing tasks we get to perform cannot (or should not) be automated. You cannot automate content creation and link acquisition. You’d better stay away from automating most of relationship building tasks. You cannot fully automate customer service, loyalty building and community nurturing. However automation can reinforce your…

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Calls To Action Follow-up: Who and Where?

My old post on calls-to-action attracted a number of comments asking for advice on my readers’ current website design. I am not a professional web designer, so the only way I can find the best solution is by experimenting and testing. Yet, effective conversion rate optimization can boost your revenue, so it is worth every…

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SE Ranking: An SEO Analytics & Monitoring Platform You Have Been Looking For

I don’t do tool reviews often, so you know if I am taking the time to share one, it must be worth it! In this article I am going introduce you to a pretty awesome SEO dashboard called SE Ranking. The platform has a gazillion of features, so I am not going to describe all…

[From #38 to #9] Improve and Diversify Your Organic Rankings with Text Optimizer

[From #38 to #9] Improve and Diversify Your Organic Rankings with Text Optimizer

I’ve been reviewing SEO tools for at least a decade now (stopped counting about 5 years ago) and it’s not easy to impress me these days (that’s why you don’t see tool reviews that often from me these days). But a few weeks ago this tweet drew my attention: While it did look too good…