| |

Calls To Action Follow-up: Who and Where?

My old post on calls-to-action attracted a number of comments asking for advice on my readers’ current website design. I am not a professional web designer, so the only way I can find the best solution is by experimenting and testing. Yet, effective conversion rate optimization can boost your revenue, so it is worth every…

How to Write a Call-to-Action: Wondering What to Put on Your CTA Button? Download Dozens of Ideas!

How to Write a Call-to-Action: Wondering What to Put on Your CTA Button? Download Dozens of Ideas!

When social media platforms just started springing up, I remember many experts assuming social media would kill email marketing. In fact, the latter only got stronger… Maintaining a loyal, active and steadily growing list is one of the strongest assets you can build: This is what can secure your business against various rankings fluctuations and…

Building a Helpful Website

*The following guest post is by Amber Singleton Riviere* It’s surprising sometimes to visit websites and find even the most basic information missing.  For your website to stand up against the sea of competing sites that are available online, you have to make sure your site delivers the expectations of your customers and visitors. Here…

Impossible CAPTCHA : It Doesn’t Really Matter if You are Human or Not

CAPTCHA is an acronym for “Completely Automated Public Turing test to tell Computers and Human Apart”. In a broader sense, CAPTCHA is defined as: Type of challenge-response test used in computing to ensure that the response is not generated by a computer. The process involves one computer (a server) asking a user to complete a…