I am sure you’ve searched Google recently. Probably even today. And if you have, you may have seen a helpful box featuring a quick answer to the query, with a link to the source. That’s Google’s featured snippet. There’s no way you may have missed those because they are so common these days: You get […]
How to Pitch Your SEO / Marketing Tool to Me
I love marketing tools. Anytime I am playing with a new tool, I discover a new way to access and analyze data, build connections or put together new content assets. New tools give me new inspiration and hence thank you for sharing your marketing tools with me in your emails… Keep them coming! Thanks to […]
How Seasonal Trends Inform and Direct Your Content Strategy [Updated]
![How Seasonal Trends Inform and Direct Your Content Strategy [Updated]](http://www.seosmarty.com/wp-content/uploads/spreadsheet-300x92.png)
I spoke on seasonal trends and how they affect SEO and hence content marketing strategy at Pubcon last year. While preparing my deck, I decided to create a list of resources here to make it easier for Pubcon visitors to get a neat overview of everything they need to get this content strategy in action. […]
Get Featured & Generate Free Content with @MyBlogU Content Marketing Interviews
Content marketing interviews have been used a lot in the past years. Some would argue they have been overused but I say: It’s all good provided you focus on quality and keep your blog integrity. It’s not just about creating group expert interviews. You can use interviews in many ways for your content marketing strategy: […]
How To Optimize Images For Search Engines, Social Media and People
The article was updated April 2017. Please post comments to add up-to-date tips and tools Optimize your images for search engines: Use keywords in alt text, text around the image, file name, page title; Set up separate search-engine-accessible image folder; Use reasonable image file size (here are wordpress plugins to optimize images). Limit number of […]
HOW TO: Re-package Your Best Content for More Exposure (and Links)
Your best content doesn’t have to live only once. If you have managed to create something awesome that resonated with the audience, go ahead and make the most of it. Re-purposing or re-packaging an article means giving it another form and format based on the exiting content and research. By re-packaging, you spread your article […]
The *Working* Guide to Reaching out to Influencers Using Social Media
You may know that I used to do business from far away, I had no way to meet my business partners and contacts in the real world, but despite that I was fairly well-connected. So here’s my recipe to building connections online: reaching out to niche influencers through social media. Whether you are trying to […]
