With all those notorious hundreds of thousands of algorithm changes, millions of flags and billions of free testers, Google is helpless. No, I am actually quite serious. There’s really only one reason why they started all the removal / disavow craziness: They are helpless. Their algorithms are not working against spam and their human reviewers […]
Link Building Tips by Ann Smarty
Google has made a bit of a mess. Continuous changes in their algorithm have been met with more spam in spite of their efforts. Bots and scrapers, as well as keyword stuffers, remain a problem no matter how hard they struggle against them. Their updates just aren’t working to keep the baddies at bay.
Unfortunately, it is the good guys who suffer. The response by Google to become more aggressive in their anti-linking targets have swept up those who have been using link building responsibly, without cutting out those who were trying to exploit the system. Now the company has gone so far as to suggest no-follows on literally every link, making the bold claim that link building is effectively dead.
But content creators know better. Linking is a part of both offering proper credit to the original source of information, and connecting our readers to other pages that they will find beneficial. In the end, we are writing for them, not for search engines. Ranking is a byproduct of properly creating that content, and links are a natural part of the process.
Anyone who has gotten a message, polite or threatening, about no-following or removing a link knows the pain in the side the whole issue has become. It is completely changing an industry without clear alternatives in place.
Just thinking about it is enough to give anyone a headache. Which is why we want to navigate the treacherous waters for you, and make it a little bit easier. In this section you will not only find the latest news relating to backlinking, but what it means for you and your content. You will also find tips for building links that are strong, relevant, and (hopefully) safe from the powerwashing being conducted on Google.
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Last week we announced quite an innovative tool we are working on: the Infographics Gallery that lets content marketers easily get traction for the infographics they promote (provided they have unique content to go with the infographics). Our tool is in no way the linkbait-generation machine – there’s no way we can fake the viral […]
The following is the guest post by Brandon Hopkins When it comes to ranking being first is the only thing that matters. Last month I had a site that has been ranked #2 for it’s main keyword move up to #1, want to see what the traffic was like? Check out the screenshot below. As […]
*This is a guest post by Will Harrison but it perfectly describes this blog attitude: LINK OUT GENEROUSLY* Because this is a guest post, and although I do SEO work similar to Ann Smarty, all I ask is that if you find this article, contact her if you need SEO help. I just landed a […]
With link bait, the first important thing is inspiration, then comes an idea. There is no way you can brainstorm something really good without being inspired. This quick post actually aims at inspiring you: I hope it works. There are many types of link baiting content; they have one thing in common: none of them […]
The following is the the first post in the series of guest blogging success stories. The series is dedicated to my new venture My Blog Guest, the community of guest bloggers. I am building the site where you can build links and your brand completely for free and by providing real quality, so go ahead: […]
I love original and unique ideas that promote themselves. Creating content that spreads is art and you are unable to generate dozens of unique and catchy ideas weekly: sometimes a person creates something truly unique once in a lifetime. Still, there are some tactics behind crafting something that becomes viral. One such tactic is making […]