How to Get More Reach and Shares on Your Social Videos

How to Get More Reach and Shares on Your Social Videos

Video marketing is thriving. Industry thought leaders predict video to take an even firmer stance in the years to come, as people don’t want to read that much and images aren’t nearly as dynamic. Companies and small businesses realize the power of video and plug into the video making trend. Maxwell Hertan, Director of Megaphone…

25 Actionable Ideas to Smartly Re-Use Your Old Content to Get You Busy Right Now

25 Actionable Ideas to Smartly Re-Use Your Old Content to Get You Busy Right Now

We know too well that in order to succeed online we need to create great sharable and linkable content. What many of us are missing though is that we may already have loads of great content piling up which we once created, promoted and then moved on. That content is the huge asset we should…

HOW TO: Re-package Your Best Content for More Exposure (and Links)

Your best content doesn’t have to live only once. If you have managed to create something awesome that resonated with the audience, go ahead and make the most of it. Re-purposing or re-packaging an article means giving it another form and format based on the exiting content and research. By re-packaging, you spread your article…

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Calls To Action Follow-up: Who and Where?

My old post on calls-to-action attracted a number of comments asking for advice on my readers’ current website design. I am not a professional web designer, so the only way I can find the best solution is by experimenting and testing. Yet, effective conversion rate optimization can boost your revenue, so it is worth every…

5 Must-Have WordPress Plugins for Perfectly Optimized Images

[Updated on November 2021] Long time ago I wrote a short (yet quite complete) post on image SEO which obviously needed an update, so a couple of weeks ago I wrote a bit more detailed and up-to-date article on optimizing images for search and social media. Image optimization is important for many reasons, including better…

Should You Change Your Profile Picture to Protect Your Privacy?

The internet is no longer text-based, and with more pictures, videos, and graphics online, technology has also gotten smarter and able to translate these images into something more tangible. Before all this technology started booming, search engines were not able to “read” an image on a website. So web developers would give the image an…