Social Media Marketing

Twitter Translator, Twitter Tickets, What’s More?

Wednesday, June 11th, 2008

I usually try to avoid posting here what is already so widely discussed. Really lately we haven't had a single day without another Twitter post (sometimes also interrupted by Pownce and Plurk ones). But if you come across 4 new Twitter apps in one-hour time, you just can't help sharing that.

How To Optimize Images For Search Engines, Social Media and People

Saturday, March 15th, 2008

Optimize your images for search engines: Keywords in alt text, text around the image, image name, page title; Preferred image formatting - jpg; Separate SE accessible image folder; Image freshness. (SEW suggests re-uploading your images to keep them fresh); Enabled image search option at Google webmaster tool. Reasonable image file size (see the discussion at WW) Limited ...

Negative Voting – I Am Ann Smarty and I’m Thumboholic

Wednesday, March 5th, 2008

Like I said previously, social media is not all about friends and mutual help. It might also trigger unreasoned hatred, misinterpretation and misunderstanding. Well, fellow Mozzers might have noticed my highly negative attitude towards SEOMoz thumb down system; so recent discussions over there inspired me to post my opinion on ...

Beyond (SEO) Niche Blogging and Branding

Friday, February 29th, 2008

The benefits of niche blogging are well-known: that's a proven way to attract loyal audience who will be visiting your site and interact with you; applying niche blogging basics also allows you to generate organic search traffic by focusing on niche related keywords and highly relevant inlinks. But is it also ...

If You Are Easily Offended…

Sunday, February 10th, 2008

A friend of mine came to me recently saying that she was "blatantly approached with an insulting proposition" </quote> by another member of the social media network where she participated. She looked really worried and angry. I recommended her to block the guy and forget about that. Another friend of mine ...

Planning Your Social Networking Strategy

Thursday, January 10th, 2008

All social networks are slightly essentially different [well, let me tell you some commonplace truth, you know] - a newb will first try to apply the same "proven" strategy once he joins a new community, while an experienced marketer will explore the differences first and will try to tweak a ...

The Art of Flattering – Social Media Marketing How To

Saturday, January 5th, 2008

Let's face it, we do flatter daily in real life either sincerely or on purpose. There is no secret that flattering is also a widely used social media marketing tool. With it you can get more social friends, their support and help, and establish yourself as a social network power ...