Social Media Marketing

Everything About Passwords – a Guide to Managing Online Personas

Tuesday, March 9th, 2010

There is one cool joke that the worst nightmare of a web hacker is that he suddenly forgets all his passwords. Password fatigue (or password chaos or identity chaos) is the feeling experienced by many people who are required to remember and manage a lot of passwords. And how many ...

How to Create a Useful Twitter Retweet Bot

Thursday, November 12th, 2009

Twitter can be used in various, almost countless ways. In this post I am sharing a tip on how to create a useful Twitter RT bot that can be used to collect various Tweets around a keyword or a hashtag and retweet them. And before you start throwing stones ...

How (and Why) to Maintain Several Online Identities

Thursday, May 7th, 2009

Ok, before you start calling me a spammer or anything like that, I'll say there may be totally legit reasons why you would want to keep several online identities, for example: You may want to separate business life from your personal life (really having your husband/wife and your clients on same ...

Sharing versus Manipulating: Where’s the Line?

Monday, January 12th, 2009

I've been banned from StumbleUpon - not banned but put under review - the fact is, I can't use it any more. I've been stumbling for a year, found great friends there and now I feel as if huge part of my life has been taken away. Anyway, putting the ...

Marketing Issues: The Ethics of Saying NO

Tuesday, August 26th, 2008

I have to confess: I usually have hard time saying no when anyone asks for a favor (Shana would call me a pleaser, I guess :) ). However being rather active at various social media communities and interacting with so many different people, I came to understand that rejecting is ...

Twitter Translator, Twitter Tickets, What’s More?

Wednesday, June 11th, 2008

I usually try to avoid posting here what is already so widely discussed. Really lately we haven't had a single day without another Twitter post (sometimes also interrupted by Pownce and Plurk ones). But if you come across 4 new Twitter apps in one-hour time, you just can't help sharing that. Related ...

How To Optimize Images For Search Engines, Social Media and People

Saturday, March 15th, 2008

Optimize your images for search engines: Keywords in alt text, text around the image, image name, page title; Preferred image formatting - jpg; Separate SE accessible image folder; Image freshness. (SEW suggests re-uploading your images to keep them fresh); Enabled image search option at Google webmaster tool. Reasonable image file size (see the discussion at WW) Limited ...