Usability Tips by Ann Smarty

Launching a great website has a lot of frankly boring grunt work involved. Going over every inch of a design to make sure it is fully functional is a monotonous, but necessary, chore. It isn’t just about finding bugs, but also about ensuring your site has no usability issues that impact its features and the overall user experience.

It is a very long and exhaustive process, leading many to hire outside usability testers to report on problems, or give feedback. But beyond hiring such contractors, you can do a lot to improve your website functionality on your own, by putting yourself in the shoes of the user. An honest and critical eye and a desire to constantly be improving are all that are needed to take your website to new levels of usability.

In this section we tackle all things usability. That goes far beyond the basics of bug exposure that you might think of when you first hear the word. While that is important, we want to give you advice that surpasses the minimum and takes your site into the realm of the amazing. Here you will find tips for optimizing your site for phone calls, better calls to action with CTA buttons, two tier verification methods, the fall of CAPTCHA, making more helpful features based on what your users want (not what you think they want), navigation menu examples, and a lot more.

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