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Ann Smarty's blog and courses
Digital Marketing Ethics

Do You Sphinn, Digg, etc Your Own Articles?

ByAnn Smarty Nov 23, 2007May 9, 2016

To Sphinn or not to sphinn… That is the question. Bookmarking one’s own articles can be frowned upon being compared with mere spamming. And here is my sincere confession: I DO bookmark posts authored by me as social bookmarking is the best way to get to know your audience, to evaluate your own content and…

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Domain Names

Keywords in Domain Names? Yes, Definitely!

ByAnn Smarty Nov 15, 2007Dec 13, 2016

Focusing on your targeted keywords in the domain name is rather a disputable question. Yet domain name optimization has proved to be highly effective in terms of rankings. Suffice it to say that in some cases (especially when dealing with long tail and when combined with couple of other favorable factors) key-phrase-based domain name can…

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Branding

The Strategy of Blog Commenting – Case Study

ByAnn Smarty Nov 11, 2007Oct 25, 2016

Along with blogging itself, commenting is a powerful tool of networking and branding. A popular blog represents the huge niche community you might want to be a part of. The reasons behind blog commenting are: 1/ leaving comments on other people’s popular blogs is a good method to network; 2/ regular commenting is a smart…

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Digital Marketing Ethics

Quick SEO Company Evaluation – Don’t Buy it…

ByAnn Smarty Nov 9, 2007Feb 9, 2012

Website optimization can be rather time consuming – you never know if this strategy will work for you and you will have to experiment again and again. What is more, the result can be measured in a time and you might be unaware which of your experiments really did magic and what to do next….

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Content Marketing | On-Page SEO

On-Page SEO Checklist

ByAnn Smarty Nov 7, 2007Jan 25, 2021

Update September 2018: SEO has evolved a lot since I wrote this article, so I decided to update this article with what has happened: 2019 SEO trends Google 2007 – 2012: Roundup SEO Then and SEO Now: The evolution of SEO While it can be rather hard (if not impossible) to handle the off-site SEO…

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