Comments on: Beyond (SEO) Niche Blogging and Branding

By: seo blog

seo blog — Fri, 30 Apr 2010 08:24:13 +0000

Very nice table explanation of online and offline promotion. Thank you for sharing.

Best,

By: The Ethics of Guest Posting - Am I Wrong?

The Ethics of Guest Posting - Am I Wrong? — Fri, 17 Oct 2008 19:15:22 +0000

[...] attract audience (probably interested in neighboring niches); [...]

By: criean

criean — Mon, 19 May 2008 23:59:29 +0000

niche is somehow related into viral marketing.
Nowadays, viral marketing is one of the most profitable in the virtual world, because of its unlimited resources and its massive market around the world. It is somehow easy but it requires a lot of resources to viral marketing and it is very profitable.

criean

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By: SEO Logo - What Should It Tell To Your Customer?

SEO Logo - What Should It Tell To Your Customer? — Fri, 18 Apr 2008 13:12:40 +0000

[...] might have already noticed (after my color branding, SEO Slogans and branding outside SEO) that I’m particularly interested in overall SEO niche marketing and branding recently – [...]

By: Jacob Share

Jacob Share — Thu, 20 Mar 2008 18:46:45 +0000

Ann,
Good writeup. It’s easy to keep your head down and stay isolated in your niche but you’ll never grow beyond it that way.

Thanks also for mentioning my site. I Stumbled your article and left a review.

By: Yura

Yura — Tue, 18 Mar 2008 12:09:54 +0000

First of all, I go anywhere, where my interests lie. It doesn’t matter, if it is a strictly SEO blog or a blog about a basketball team (by Mark Cuban).

Secondly, going off-niche occasionally does give you a perspective and can give you more ideas to apply to other niches. That’s why I consider not focusing on SEO strictly very, very helpful.

I guess that’s the reason I steered into Internet marketing as a whole (usability, copywriting, accessibility, marketing, etc), not just SEO/optimization.

As a side note, if you want to write something super off topic, you can guest blog on a blog in that industry, thus gaining a much better response (since your message will be on topic on that blog).

By: James Duthie

James Duthie — Sun, 16 Mar 2008 01:27:02 +0000

Really good article Ann. I think SEO consultants are in a fairly good position to spread across industries/niches, as the service is relevant to all businesses/webmasters. Other niches probably don’t have the same level of broad applicability, but of course that doesn’t mean they should not attempt cross niche blogging wherever possible.

By: Why Blogging is the Best… | Vinny Goldsmith

Why Blogging is the Best… | Vinny Goldsmith — Sat, 08 Mar 2008 18:58:59 +0000

[...] [side note: another SEOMoz friend posted a similar entry over at her blog on SEOSmarty (beyond niche blogging).] [...]

By: Kelly

Kelly — Mon, 03 Mar 2008 20:32:05 +0000

I have several blogs going/started right now. This is very time consuming, but allows me the opportunity to discuss different issues at different times and reach differnt people.
And you are the first I’ve seen to actually discuss this topic and refer to/give an example for a jewelry website without owning one. Thanks!

By: Dr. Pete

Dr. Pete — Sun, 02 Mar 2008 20:38:11 +0000

This is honestly something I’ve struggled with (and I think a lot of bloggers do). As a business owner, I’ve found niching to be really important: for people to find you relevant and interesting, they have to be able to define you, to some extent. Blogging has that personal edge, though, and it’s tricky to find a balance.

For me, niching has definitely helped me find an audience (not to mention potential clients). I give myself a little freedom, but I’ve made a point to avoid: (1) overly personal posts, in a self-indulgent sense, and (2) meta-blogging. If it’s professional but too far off topic, I post on a forum or community in that topic area.

I think it’s great to have a lot of interests and write on a variety of topics, but for any given blog you have to set expectations and meet those expectations once you set them (in my opinion).